Design with Intent

Difficulty Level:

Design Phase:

Method Overview

Design is increasingly about people’s behaviour, but this is often considered simplistically. Design with Intent aims to give practitioners a more nuanced approach to design and behaviour, working with people, people’s understanding, and the complexities of everyday human experience. It’s a collection of design patterns—and a design and research approach—for exploring the interactions between design and people’s behaviour, across products, services and environments, both digital and physical.

Framework of ethics used



Method Intentions:

Get Started

There are lots of different ways you can use the Design with Intent toolkit. It was originally developed to help inspire brainstorming and idea generation, but people have also used it to analyse existing examples of design that influences behaviour, to look outside their own discipline, to explore and categorise design methods, as a reference that sits on the shelf, and even as a set of random provocations — in group workshops, and alone.

Further Reading

Lockton, D., Harrison, D., Stanton, N.A. (2010) Design with Intent: 101 Patterns for Influencing Behaviour Through Design v.1.0, Windsor: Equifine